AdForum PHNX Awards 2020

Make it stand out

Whatever it is, the way you tell your story online can make all the difference.

Nick Elliott (Booster’s Director) was honoured to be a judge for AdForum's PHNX Creative Tribute 2020.

The AdForum PHNX is an annual support initiative for the global creative industry and an opportunity for great work to be recognised and celebrated.

The AdForumPHNX event created and hosted by AdForum was filled with inspiring speakers and wonderful creative work from all over the world.

One of the talks was between Janet Hull and Keith Weed.

In the talk it was very reassuring to hear Keith say that one essential factor of long term marketing success is: “Continuity of relationships” (between Brands and Agencies).

That “…optimising the teams so there is real depth of talent with knowledge and expertise, is what builds strong relationships, which leads to success.”

And in the context of the PHNX Awards, this success is effective creative work!
We at Booster couldn’t agree more.