Supporting The Pitch Positive Pledge

(Click the image to link to the film)

Supporting, respecting and using ISBA & The IPA (Institute of Practitioners in Advertising)'s hashtag#PitchPositivePledge is hugely important for our industry and intermediaries.

🎉 So much so that we feature on the "Success Stories" page of the hashtag#PitchPositivePledge website.

🔥 The pledge focuses on guidance to make the pitch process more intentional, accountable and responsible for both advertisers and agencies.

💯 Booster Consulting Limited 100% runs every pitch in line with the hashtag#PitchPositivePledge, and I would hope that every Advertiser and Agency agrees!! (a bit of a statement to put out there...but it is based on feedback we get from every process we run).

🎤 Quoting me from the film clip:
"I think the Pitch Positive Pledge is excellent. It draws a line in the sand. It creates a center of gravity, a point of reference for advertising agencies and advertisers alike. As a result, it makes conversations about what is fair, reasonable and the best way of doing things very easy for advertisers, but for intermediaries like Booster as well."

#PitchPositivePledge
#Considerate
#Quality
#Relationships